The visual proposal sought to balance a sophisticated, minimalist aesthetic with a clear structure that facilitated reading and highlighted content as the main axis. The typography, the rhythm of whitespace, and visual hierarchy were carefully defined to reinforce the reflective and critical nature of the texts.
I designed and developed a fully custom WordPress theme, optimized to offer flexibility in content management and solid performance. The system enabled easy essay publishing, thematic categorization, and a responsive experience adapted to different devices, always maintaining the visual consistency and editorial identity of the project.