Graphic Design and Branding

From logos to infographics. From presentations to editorial design.
Human creativity with the efficiency of AI.

Empresas y organizaciones

Fundación Mutua Madrileña
Wallapop
Acciona
Fundación Pfizer
Salomon
Fundación Mapfre

Do you recognize any
of these situations?

"We have a logo but it does not represent us"

It came from a template, someone from within did it or it cost little. And it shows. Your identity does not convey who you are or what you are worth.

"Every piece we take out looks like it's from a different company"

Web, networks, catalog, cards... everything is free. Without visual coherence there is no brand, only loose materials.

"Our printed materials are not up to par"

Catalogs, brochures, dossiers, letters... pieces that are delivered by hand and that talk about you before you say anything. If they don't take care of the details, neither do you.

"The designer didn't understand us and we started from scratch three times"

Endless revisions, briefings ignored, results that don't look like what you asked for. Lost time and accumulated frustration.

Not just pretty.Strategic, functional and accessible.

Design with purpose

A logo is not a drawing. It is the visual representation of your brand. Every color, every shape, every decision has a strategic reason.

Creativity + Criterion

+10 years seeing what works and what doesn't. Creativity without criteria is art. Criterion without creativity is boring. You need both.

Technical versatility

I understand design and code. If your logo goes on a website, I know how to optimize it. If your infographic is in a PDF, know what resolution you need.

Fast but not sloppy

AI accelerates repetitive tasks. But the creative concept is always mine. You won't see generic templates with your name on them.

Source files included

I give you everything: AI, SVG, PNG, PDF. In high resolution. For web and print. If one day you want to modify it, you can.

Drama-free reviews

Each package includes revisions. If something doesn't convince you, we adjust it. No hidden charges. No time limit within reason.

AI makes me faster.
You pay less. You win.

Desarrollo más rápido

Lo que antes me llevaba 6 semanas, ahora lo hago en 4. La IA genera código base y variaciones. Yo reviso, ajusto y optimizo.

Menos horas = Menos precio

Si trabajo menos horas en tu proyecto, tú pagas menos. Simple. La eficiencia de la IA se refleja en mi presupuesto.

Más iteraciones de diseño

Puedo mostrarte 5 variaciones de un diseño en el tiempo que antes tardaba en hacer 2. Más opciones para elegir.

Modernidad sin humo

Tu web está construida con lo último en tecnología. Pero no verás buzzwords. Verás resultados.

El criterio sigue siendo mío

La IA sugiere. Yo decido. Con 19 años de experiencia, sé qué funciona y qué es solo hype.

Calidad sin comprometer

Más rápido no significa peor. Cada línea de código la reviso. Cada diseño lo valido. La IA acelera, no reemplaza.

Fondo abstracto con formas orgánicas y líneas

I have been integrating AI tools since 2024. Not to replace my criteria, but to speed up repetitive tasks. The result: faster and cheaper delivery without sacrificing quality.

Five specialties,maximum level of detail

Infographics and Data Visuals

From €150

Turn complex data into clear graphs that anyone understands.

  • Static infographics (PNG, SVG, PDF)
  • Custom Charts and Diagrams
  • Adaptation to your visual identity

Presentations and Pitch Decks

From €300

Your idea deserves a presentation at its height. Design that conveys confidence.

  • Complete design (up to 20 slides)
  • Editable templates (PPT, Keynote, Slides)
  • Master slides for consistency

Animated Vector Illustration

From €150

Unique illustrations for your brand. Original animated art that no one else has. Or static, if you prefer.

  • Custom Vector Illustrations
  • Animations with or without code (Lottie)
  • Optimization for web and app

Editorial Design

From €600

Professional layout for catalogues, magazines, packaging or books.

  • Product catalogs
  • Magazines or corporate magazines
  • board games

From briefing to final files
in 4 steps

Briefing and Documentation

I understand your brand, your audience, your competition. What do you like, what do you hate. Visual references. If you already have an identity, I respect it. If not, we create it from scratch. I analyze competition and best practices. We define realistic scope and timeline.

figma FigJam Claude AI

Concept & Design

I present to you 2-3 different creative directions. No minimum variations: Different concepts so you can choose the one that best represents your brand. 2 rounds of review included. Accessibility validation from the beginning.

figma stark Contrast

Final proposal

You choose a concept. We refine it together. Color adjustments, typography, proportions. Until it's perfect. Wireframes, interactive prototypes, design system. Semantic, accessible, optimized code. Modular SASS, reusable components.

VSCode SASS Bootstrap Git

Optimization and Delivery

You receive all the files: editable fonts, vectors, high-quality images, etc. For web and print. Use guide if applicable. Deploy, complete documentation, training. Cross-browser and WCAG testing. Post-launch support of up to 30 days.

GitHub Netlify Loom
Questions about design and branding

Depende del servicio. Identidad Corporativa: 2-3 conceptos diferentes. Infografías/Presentaciones: 1 propuesta con variaciones. Ilustraciones: Boceto inicial para aprobar antes de finalizar. Siempre incluyo revisiones.

Siempre archivos fuente editables: AI (Adobe Illustrator), InDesign, SVG, PDF y PNG/JPG/TIFF en alta resolución. Si algún día necesitas modificarlo o contratas a otro diseñador, tienes todo.

No para el concepto creativo. La IA puede ayudarme a generar variaciones de color, texturas o explorar referencias. Pero el concepto, la dirección de arte y las decisiones estratégicas siempre son mías.

Sí, todos mis trabajos incluyen licencia de uso ilimitado para el cliente. Puedes usarlo en web, impresión, merchandising, redes sociales, packaging, etc.

Nunca ha pasado en +10 años, pero si ocurre: hablamos. O el briefing no fue claro (lo rehacemos), o hay un desajuste de expectativas (vemos cómo alinearnos), o simplemente no conectamos creativamente (te devuelvo el anticipo).

Sí. Los más comunes: Branding + Web corporativa (identidad completa + sitio profesional, ahorro 15%), Logo + Presentación + Web (pack lanzamiento startup). Consulta para propuesta integrada con descuento.